Change is a-coming
Do we like it?
Wow! Things change so fast ‘round here, don’t they?
Can you believe this time two years ago I was on my honeymoon?
And next week Ben and I are off on our 2nd anniversary, basically an old married couple. Okay, so I’m technically the “old”-er (by a decade) in that sentence, but he’s the one with gray hairs so Pfft!
Things change even faster online.
Twitter for example. Aren’t we all watching that particular space with interest!
On top of it, TikTok has some major security issues.
(Hot Tip: Perhaps not the best basket to put all your marketing eggs right now.)
I planned to write about Twitter today.
I even asked Tim Denning (one of Medium’s top writers with 302K followers) to give us some advice which—thank you, Tim!—he kindly did.
But then Elon bought Twitter and made noise about having to pay, bringing back banned accounts, and basically, made people scared….
So now I have a dilemma.
Do we wait and see what happens?
One of the sayings I live by (really, Kelly? Um, kind of) is:
Flexibility is the key to success!
In line with that idea, lets have our “Twitter marketing for writers” discussion and adapt as we go. We’ll be flexible and ready to jump ship if needed.
How does that sound?
Enough waffle. Here’s Tim.
First up, he says Twitter was a gamechanger for him. That’s a big statement!
Specifically, one thing has made an impact—Twitter Threads.
“Threads work the best for sure,” he says. “2-3 a week. I stopped 2 weeks ago to prepare for the arrival of my daughter.”
A baby! Very exciting!
We should probably all go congratulate him in a comment on one of his Twitter posts and, as he recommends, steal his thread strategy.
“It’s best to read good threads and then write [your own thread] using their style format. Study hooks. Look at Sahil Bloom as the best example.”
And where does Tim send all his readers at the end of the thread? His email list!
“Twitter has been great for that.”
He has some extra for experts too. (Don’t worry if it’s a bit OTT for you!)
“Add a Revue newsletter too to your Twitter to get even more. Then send the Revue subs to your main email list with Zapier automation.”
Twitter threads also let you summarize your longer article and story ideas to test them out with your audience. Micro-blogging!
Pretty bonzer (that’s Australian slang for good because Tim is an Aussie. Not sure if I even used it right—I’m sure the Aussies in our writing family will let me know.)
Tim’s newsletter and free ebook are right here: at the clicky end of this sentence.
Next week I’m away on my anniversary trip.
See you when I’m back (if I can resist squeezing into your inbox before then!)
Kelly xx
Nice try with Bonza! I think the Kiwi equivalent would be "choice eh bro"
Great article, Kelly. Twitter has definitely helped boost subscriptions to my Substacks and I have found the writing community on there to be very supportive. I hope the Chief Twit (his words, not mine) doesn’t introduce a subscription fee of $7.99 or such like as I have read about. Time will tell. In the meantime as my novel writing exercise on Substack draws to a close, I must tackle the issue of finding an agent to represent me. Have an awesome break and happy anniversary! 🥂🍾